I know I said I wouldn't talk about this kind of thing.

But it does make me wonder. Whatever happened to Filofax? If they were smart they'd be all over this trend, hiring David Allen, putting ads on 43 Folders, buying Tasktoy etc.

Or even, ahem, sponsoring SdiDesk :-)

As it is, there isn't the slightest hint of recognition on their site.

While on the subject of paper-based organizers and incestuous cross-branding and consolidation in the life-hacking space, I wonder how long it will be before Lulu or Cafe Press offer print-on-demand 3'' x 5'' cards?