I don't so much have a problem with Hugh working for Microsoft. I find there's something interesting about the project of bringing new thinking to large, atrophied organizations. (I think Channel 9 is genius.)
What I find crap here is the particular message Hugh's going with : namely that business is the opposite of fun / creativity / curiosity / geekdom (ie. science project), and that success in business is all about the rejection of such values.
How pathetic is that? And how, erm, weird, really ... to be pushing that line in the age of Google or even Hugh Train.
2 comments:
Yeah, if Hugh thinks ad agencies are moribund, but Microsoft isn't, he's already drunk the koolaid.
I don't so much have a problem with Hugh working for Microsoft. I find there's something interesting about the project of bringing new thinking to large, atrophied organizations. (I think Channel 9 is genius.)
What I find crap here is the particular message Hugh's going with : namely that business is the opposite of fun / creativity / curiosity / geekdom (ie. science project), and that success in business is all about the rejection of such values.
How pathetic is that? And how, erm, weird, really ... to be pushing that line in the age of Google or even Hugh Train.
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